This crossed my mind in the middle of the night, so I figured I'd throw it out there for anyone knee-deep in building something. 😅
Is there an actual demand for your product? Or are you just building on vibes?
Because no amount of clever marketing can rescue something nobody actually wants. I've seen teams pour thousands into ads for features that looked amazing on paper but had zero pull in real life.
Here's what I've learned to trust: repeated pain points and honest-to-goodness frustration. A colleague once told me they've had customers rave about features in theory, then never touch them under load. The only signal that matters now is whether people keep asking for the fix - and whether they'll actually pay for it.
If you can't find people already searching for a solution, complaining about current options, or handing over cash for a landing page... you might be running on vibes alone. 💸