Clients are absolutely buzzing about ChatGPT visibility right now - and honestly, it's such an exciting shift! Spent a fair few months diving into AI indexing, and it really is a whole new frontier compared to traditional SEO. Google still matters, of course, but enterprise clients especially are noticing traffic starting to flow from AI summaries, and they want in.
The brilliant part? There's no fixed playbook yet - we're all learning together. Instead of keyword-stuffing for ChatGPT, what truly works is building solid, unique content that models can easily draw from, getting cited by reputable sources, and nurturing enough brand presence to naturally end up in training data. It takes time, and clients might not love hearing that, but slow and steady wins the race. Some competitors show up just because they've been around longer and got cited more - that's just how the game plays out for now. Feels like a massive team effort to shape this new space, and I'm here for it.
