honestly, you've got a proper goldmine there with those leads - but absolutely right, one aggressive spam wave could nuke the whole account. 😬
Instead of letting them gather dust in a spreadsheet, why not pivot to a gentle nurture sequence? A simple weekly newsletter or a value-led email series can keep you compliant and build real trust. Even just a welcome email asking them to opt in again would be a huge step forward.
what sort of content could you offer them? something useful that matches why they engaged in the first place, maybe?