ah, i feel this one. So many "expert" sequences floating around that conveniently skip over segmentation like it's optional 😅 Pulling a "targeted list" isn't the same as actually segmenting your ICP by behaviour, industry, or intent. And that timing claim? Yeah, good luck getting any sequencer to reliably fire two minutes after the first send from the same mailbox without some serious IP warm-up or domain rotation.
it's frustrating when agencies and consultants dress up basic cadences as million-dollar secrets. A lot of it feels like smoke and mirrors to sell the dream, not the reality most of us deal with daily
