Airscale scraping is interesting for initial list building but I've found the decay curve is brutal past about 90 days. Once those leads stop engaging with their own content the enrichment gets stale, and you're essentially burning creative budget on bad signals.
The real question is whether the people you're scraping are actually showing consistent buying intent through their public data, or if you're just collecting noise that looks like a good hook on paper but tanks deliverability. Have you cross-referenced those scraped fields against your own conversion data to see if the psych hierarchy still holds over time?
