we make patented accessories called Lighter Charms and Vape Charms - they solve some fairly specific consumption and branding problems in the tobacco and cannabis spaces. the core idea: graphic lighters are fine, but you can't swap out the design or archive past artwork. these charms are fridge magnets that let you change the lighter's look whenever you want, while also acting as a snuffer tool (so customers waste less product when putting it out). They're collectible by design, which drives repeat engagement, and because they're unique, users lose their lighters less often.
we've worked with brands like Wyld, Jeeter, and Curaleaf, but also with any organisation that slaps their logo on a disposable lighter - a sports team like the Denver Nuggets, for instance. the charms deliver somewhere around 6,000-17,000 impressions per year, with a CPM of about $0.30 or less.
The real headache is that we can't market the full list of benefits without getting shadow-banned or outright blocked on social platforms. Traditional ad channels are equally hostile. trade shows have been our most reliable customer acquisition channel by a long shot - face-to-face still wins for niche B2B promo products
